Trigger messages can be incredibly effective at drawing your shoppers to your website. Here's a look at some of the most popular types.

Why do retailers run promotions? Here are the many benefits of how they affect sales and customer loyalty.

Should you track your competitors prices? And when? The answer is Yes, and right now!

A dip in demand has caused piling up of inventory for many fashion retailers. Will discounts help clearing them?

Retail is getting personal! Here are a few examples of brands and retailers provide a personalised experience in the digital and physical world.

Retailers reopening after Covid-19 are changing their messaging to better engage customers. Here are some great tips!

Here are some steps that are being taken by the fashion industry to reduce their impact on the environment.

Covid-19 has seen some categories surge, while others have dipped. Here's a look at how the various categories have been affected.

Covid-19 has created a shift in the behaviour of both the consumer and the retailers.

You've probable heard these words before. Here's what they really mean!

Augmented Reality is a relatively new technology, but it is slowly finding its place in the retail world.

A summary of the state of the retail and fashion industries in 2019 versus 2020 and the years to come.

The holiday shopping season is no longer restricted between October and December anymore

Once again we see Cyber Monday overtakes Black Friday in sales, becoming the largest online sale in the US till date!

Here's an analysis of the year's most awaited retail event.

Move over Black Friday...Cyber Monday is the real deal!

The 2019 edition of Alibaba's Single's day sees record $38.4B sales, with number of orders almost touching 1.3B!

Looking back at last year's Black Friday sale to see what we can expect this time.

How your competitor's attract customers can help you enhance your marketing endeavours.

Looking at your competitors can give you great insights into your own assortment strategy.

Artificial Intelligence isn't the future, it's the present. It has already begun impacting several critical aspects of retail.

Quick read on how the price of a product changes over its lifecycle.

A look at how important it can be to pickup on current trends to deliver to your customers what they really want.

We take a look at the general trends on ASOS UK. Interesting insights into pricing and catalogue.